360 Marketing

Tips for Creating a 360-Degree Approach to Your Digital Marketing [Infographic]

Published on June 9, 2015

Do you have a 360-degree approach to your marketing? It can help you provide a consistent experience across channels.

“A 360-degree approach is about taking a broad and all-encompassing view of your entire customer journey, from discovery to purchase, across multiple devices and touchpoints,” states Wheelhouse Advisors in an infographic.

This approach includes customer communication, outbound email, inbound lead nurturing, social, content, website, SEO, and PPC.

For example, “a strong customer communications plan can help you build lasting, fruitful relationships with your clients—pushing up customer lifetime value and developing a powerful sense of brand advocacy,” Wheelhouse Advisors explains.

“Keep in touch with a CRM,” Wheelhouse Advisors recommends. “Ask your customers how they’re finding your product or service, and if there’s anything you can do to improve things.”

To find out more about each section of 360-degree digital marketing, click or tap on the infographic:

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: